By Folke Ölander (auth.), Klaus G. Grunert, John Thøgersen (eds.)
The position of the shopper has replaced from looking the main delight from items and companies to reconciling intake with energetic citizenship, which hyperlinks intake to trendy social concerns resembling environmental security, sound company ethics, and reasonable operating stipulations. realizing shoppers -- the way in which they purchase items, the best way they relate to questions of environmental significance, and how they perform public coverage formula approaches –is of significant significance to fashionable society. during this ebook, eminent researchers study modern matters relating to the sphere of customers, coverage, and the surroundings.
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Additional info for Consumers, Policy and the Environment A Tribute to Folke Ölander
Consumers' concern about the environment and its impact on business. Journal of Consumer Policy, 16, 171- 191. Stem, P. C. (1999). Information, incentives, and proenvironmental consumer behavior. Journal of Consumer Policy, 22,46 1-478. Thsgersen, J. (1999). The ethical consumer: Moral norms and packaging choice. Journal of Consumer Policy, 22,439-460. Tonner, K. (2000). Consumer protection and environmental protection: Contradictionsand suggested steps towards integration. Journal of Consumer Policy, 23, 63-78.
38 Chapter 3 Beginning with the old Greeks, economics made progress as a practical, essentially management-oriented science and later combined with political theory into political economy. Psychology as a branch of philosophy was concentrated on how sensations combined into impressions and memories (the mind-body problem), while psychological applications were the business of the science with the pertaining practical problems such as education and manufacturing. In the late 1800s, economic psychology came into existence as a field of research dealing with the psychological underpinnings of political economy.
1971). Water wasteland. NY: Grossman Publishers Chapter 3 THE CONSUMER IMAGE OVER THE CENTURIES Glimpses from the history of economic psychology Karl-Erik Wgrneryd The Stockholm School of Economics, Stockholm BUYER-CUSTOMER-CONSUMER AND ECONOMIC PSYCHOLOGY In economics, the consumer is a well-informed decision maker who maximizes utility through making rational choices. In the marketplace, the word consumer has more than one meaning and arouses differing associations. In one sense, the consumer is the end of the marketing chain which is ultimately aimed at selling goods or services.
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